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OPPO India launches its latest addition to F Series and brings back Shraddha Kapoor and Shreyas Iyer for a new campaign
New Delhi: OPPO India launches its latest campaign #DareToFlaunt—featuring Bollywood actress Shraddha Kapoor and Cricketer Shreyas Iyer—to introduce India's First Waterproof Smartphone Rated IP69—OPPO F27 Pro+ 5G.
The TVC perfectly resonates with the bold and adventurous spirit of Gen-Z. Icons of the country's two foremost passions-Bollywood and Cricket-Shraddha Kapoor, a youth icon known for her diverse role and Shreyas Iyer, known for his aggressive batting style, embody the #DareToFlaunt spirit. The TVC puts the F27 Pro+ to the ultimate test, subjecting it to the rigors of a washing machine, dunking it in a swimming pool, hammering the cricket wicket with it, running it over with a car, and more. Each time, the phone emerges on top, proving its resilience. The #DareToFlaunt campaign encourages users to proudly show off their new phone without fear of damaging it.
The TVC showcases key product features like the Damage-Proof 360° Armour Body, IP66, 68, and 69 ratings, and 3D Curved AMOLED Screen making it India's first super rugged monsoon-ready phone. The F27 Pro+ boasts a sleek design, powerful performance, and cutting-edge features, making it the perfect companion for those who demand the best.
Please click here to see the TVC.
The OPPO F27 Pro+ 5G, priced at INR 27,999 with 128GB storage and INR 29,999 for the 256GB variant, will be available in India from 20th June 2024. The device will be available in two colours—Dusk Pink and Midnight Navy—and boasts OPPO's full-device protection solution: a damage-proof 360-degree Armour Body that shields the device from drops and scratches. Additionally, it features a durable 5,000mAh battery with a four-year lifespan.
About OPPO
OPPO is a leading global smart device brand. Since the launch of its first mobile phone-"Smiley Face"-in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find X and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO has footprints in more than 60 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.
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