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OPPO unveils its latest AR experience to celebrate the tournament
30 June 2022, Singapore: OPPO, the global partner of Wimbledon 2022, is commemorating 100 years of Centre Court with its new brand proposition, Inspiration Ahead. The brand is celebrating the tournament by unveiling its latest AR experience using OPPO’s CybeReal 2.0 technology and its newest flagship device, OPPO Find X5 Pro, to showcase the dynamic history of Wimbledon.
“Inspiration Ahead means showing confidence and poise when we are moving forward. It encourages us to remain resolved and graceful as we brave the storm and break the stagnation. Participating in sporting events is fantastic for OPPO to convey the mutually inspirational spirit and communicate OPPO’s technology innovation experience with our global users” said William Liu, OPPO's Vice President and President of Global Marketing.
OPPO, as the global partner for the fourth consecutive year, looks to empower tennis fans’ experiences with its advanced imaging technology to witness, capture and share the heart-stopping moments on the court.
Marking the centenary of Wimbledon’s Centre Court, OPPO has created a new AR experience showcasing the dynamic history of Wimbledon. People can be transported back in time to watch iconic tennis stars from across the decades in some of the most inspiring moments that have cemented Wimbledon as one of the greatest and most-loved tournaments in the world. Exclusively available at Wimbledon 2022, the AR experience is available for users to try at the OPPO booth.
Underpinning the AR experience is OPPO’s CybeReal 2.0 technology. CybeReal 2.0 can reconstruct large-scale and dynamically complex environments. The technology melds both the physical and virtual world to create an array of creative possibilities powered by OPPO’s latest spatial computing and localisation advancements. CybeReal 2.0 can deliver highly accurate positioning and orientation for physical environments while being low on power consumption using devices like OPPO’s flagship device, the Find X5 Pro.
The OPPO Find X5 Pro’s advanced imaging system enables tennis fans to capture the true-to-life magic of their favourite players. Powered by OPPO’s self-designed MariSilicon X imaging NPU, the Find X5 Pro brings industry-recognised imaging software that empowers the ability to snap the action with brilliant clarity.
The smartphone’s 50MP Wide-angle camera also features a first-of-its-kind Five-axis OIS system which improves with every use to counter handshakes, reduce noise and sharpen scenes – guaranteeing tennis fans perfect clarity and sharp shots. Capturing the striking scenes of Wimbledon in their entirety is made easy with the handset’s 50MP Ultra Wide-angle camera.
Through Inspiration Ahead, OPPO aims to give its global users access to the technology they need to truly experience and relive their memories like never before, a step-change in imaging technology. Learn more about OPPO’s activities taking place at Wimbledon here and more about the OPPO Find X5 Pro here.
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